It always pained us that donor-management solutions skim up to 7% of all dollars raised from our non profit clients. After searching long and hard for a solution we could embrace, we discovered CiviCRM. CiviCRM helps organizations grow and sustain relationships with their supporters over time without skimming.
After many deployments for clients as diverse as The Breast Cancer Research Foundation and The New York State Senate, we turned our creative eye to CiviCRM itself.
Collaborating with the CiviCRM core team and marketing committee, we revitalized the CiviCRM brand identity to reflect the way this global, open-source community of developers collaborates.
Our creative strategy illustrates that CiviCRM itself is a non profit committed to the public good. The Web site makes this point by featuring members of the CiviCRM community and showcasing in- depth case-studies of their work. As one developer explains: "CiviCRM is helping our community to aim higher in terms of what kind of questions they should be asking and what kind of data they should be collecting."
CiviCRM understands that forging and growing strong relationships with constituents is about more than collecting and tracking data - it's about sustaining those relationships over time.
skills deployed: creative strategy, branding, logo design, Information Architecture, UX/UI design, copywriting, Drupal, CiviCRM