We work with trusted brands and create novel new ones.

We've designed original identities for scrappy non profits and big government behemoths. And we've been entrusted with the two-volume brand books of household names like News Corporation, Disney/ABC and Standard & Poors .

In creating a new brand, we collaborate closely with key-stakeholders to create an identity that embodies its unique values. We extend new and existing brands beyond tag lines, logos, visual marks, and collateral materials to packaging, signage and environmental branding as well as publications, advertising and public service announcements. And we hand off each branding project with style guides to ensure their integrity across all media well into the future.